Don’t get annoyed by the “AdRev for the Third Party” copyright claims. Typically, these claims can be resolved quickly and easily. Infographic below.
Many see this claims as fraudulent or at the very least unjustified. In this post, I will briefly explain why AdRev is sending you the copyright claims, how the claims affect your videos, and how you can quickly and easily resolve the claims.
What is “AdRev for the Third Party”?
AdRev is a California based company that enables music copyright owners to get a share of advertisement revenue by displaying ads in YouTube videos that use their music without permission or a license.
Why “AdRev” claimed your video?
AdRev relies on the YouTube’s Content ID system to detect copyrighted material in YouTube videos. The claims simply informs you that the system detected some copyrighted music in your video.
How “AdRev” claims affect your video?
A claim like this does not affect the visibility of the video, however, YouTube may start showing ads in your video. Furthermore, if you are a YouTube partner and monetize your videos, you will not be able to monetize the videos unless the claim is removed.
How to resolve “AdRev” copyright claims?
Our good friends at SafeMusicList put together this quick tutorial about removing copyright claims for licensed background music:
Now, I am going to assume that you do have the permission (or purchased a license) to use a particular piece of background music and that license covers YouTube use (or explicitly the commercial use if you monetize your videos).
In that case you have 3 options:
Option 1: Contact the copyright owner
If you sourced the music directly from a musician or a composer, contact the music owner and ask to remove the claim. This is often the fastest way, since copyright owners can instantly whitelist videos through the AdRev back-end system. You may need to refer to some previous communication with the author to demonstrate that you had the permission to use the music.
You can find detailed instructions in the Help and Resources section of this site.
Option 2: Contact AdRev support
Some music owners may not be responsive (for various reasons), so your next option is to contact AdRev support and to let them know that you had the owner’s permission (or license) to use the music.
Want to stop the claims for good? Learn how to whitelist your YouTube channel with TunePocket subscription.
Option 3: Dispute with YouTube
This is usually the slowest method but some people prefer this. If you decide to go that route here’s another post that explains how to dispute YouTube copyright claims.
If you don’t have the license…
Well, I can’t give you much advice here really. If you use YouTube for marketing your business or to generate advertisement revenue as a YouTube partner, then you should know better not to use any unlicensed copyrighted material.
I do understand, however, that the music licensing is a complex and often confusing subject. On top of that, there are quite a few places on the Web that offer “free music”, so it’s not always easy to verify that your music source is safe or the music is properly cleared for your needs.
If you don’t have the explicit permission to use the music but still believe that you are not infringing, try contacting the copyright owner and ask to remove the claim. Alternatively, you can argue with YouTube that you can use the music under ‘fair-use’, ‘free speech’ or any other similar exception, though, in my experience, that rarely works.
Why music producers want to inconvenience their clients with YouTube copyright claims?
You may think, hey, copyright claims are such a pain for everyone, so why the music producers and indie composers want to inconvenience their clients? Wouldn’t it be easier to offer music with no strings attached?
On the surface, yes, that sounds like the easiest solution. However, let’s admit, online piracy is rampant, and if the music owners allow their music to be freely distributed with no protection whatsoever, eventually someone will attempt to illegally claim the ownership and will try to monetize on the YouTube videos using that music. Sadly, this is widespread.
So after all, it’s on your interest that the owners controls the claims. At least the owners should be willing to promptly remove the claims for those who licensed their music. For example, for my music, I normally remove the claim the same day I get a request.
Your best protection against YouTube copyright claims is a formal license that grants you explicit rights to use said music on YouTube.
This does not mean you always have to buy the license. Even if someone offers you the music for free – ask for formal permission (this can be as simple as getting an email confirmation from the owner). Get something that you could forward to YouTube or Adrev in case you get the claim on your video.
To summarize this post I put together this simple infographic:
Have a question?
Post it in comments.
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